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Alex Perez

TARGET — SPRING SEASONAL

Illustrated and Art Directed the visual language for Target’s 2020 Spring in-store experience. The creative team developed a flexible landscape that can be used across seasonal spring moments — such as Valentine’s, Easter, and Mother’s Day. 

ACD: Ted Halbur
Art Direction & Additional Design: Raul Villanueva, Riley Carroll, Chloe Payne
Production Design: Emma Monson, Joshua Truong
Copywriter: Anna Zahler

TARGET'S IN-STORE EXPERIENCE

Project 06

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